Client: COuntry Vine Vineyard (DEMO)
Role: Web Designer & Visual Strategist
Scope: Landing Page Design · Visual Storytelling · Product Showcase
Project Goals
Increase conversion through a shop-focused layout
Drive Vineyard Visits via compelling event and tasting CTAs
Tell the Brand Story through design, layout, and visual hierarchy
Design Process
Started by researching wine industry visuals and brand tone. Then I sketched the layout and refined it through wireframes. The color palette and font choices were inspired by tradition, nature, and elegance.
High-quality product images and strong call-to-actions were used to guide users toward booking and shopping. The layout was tested and improved based on feedback.
